shootwithred.com » Red Camera

Compare field of view between formats and lenses

bradvr — Sun, 20 Mar 2011 22:12:05 +0000

Able Cine has built a great rep as a go to source for modern day videographers and cinematographers. They stock not only the cameras and major hardware that we all need, but many of essential bits and pieces to fill out a package. Sometimes even developing their own hardware to fill a void such as their lens collimator. My most favorite tool is their field of view calculator which allows you t o compare the field of view (FOV) of particular lens of one sensor to another. For instance, if you want to see how much a 50mm lens covers on a RED One Camera compared to a Arri Alexa this is the tool for you. It’s mobile friendly and works great on iPhones and iPads –iIt even warrants a weblink on my iphone home screen.It’s free, check it out here.

To read more about it, Abe Cine has this overview.

Zeiss Compact Primes used on Zeiss Commercial

bradvr — Tue, 02 Nov 2010 23:52:42 +0000

Last year we produced a national spot for Zeiss Vision using our Red One. Of course, it was a natural to use Zeiss optics and the spot turned out great. We partnered on the creative and shot the spot on green screen in our studio space. All the VFX was done in house and using the 4K real estate of the RED image we did all re-cropping and zooms in post. This was shot with the original Mysterium chip in our Red One.

I have included a behind the scenes little promo we did for their national meeting in this clip.

Hope you enjoy.

True Nature trailer posted in HD – Shot with Red #15

bradvr — Sun, 20 Jun 2010 16:56:28 +0000

We received our cameras in 2007 and one of the first projects our cameras worked on outside of internal projects was a film called True Nature. As with most indie films, it took some time for them to wrap up all the shooting and post, but the film is now complete and looking for distribution. Here is a link to the trailer

The DP was Marco Fargnoli and Jeff Killian was our DIT who got them going on location in Ohio. Marco has some TIFF’s pulled from the original R3D files that you may enjoy. The film was lit beautifully and they were able to shoot as if they were shooting on celluloid.

True Nature - Hospital Scene

True Nature - Bedroom Scene

Breast Cancer Foundation video shot on RED

bradvr — Fri, 26 Feb 2010 07:15:45 +0000

This is a clip from a video we produced in early 2009. The objective of the video was to demonstrate the value of early detection in the prevention of breast cancer. We shot all of the interviews at our Santa Ana studio and B-roll on location in Orange County – all with our RED cameras.

The “doctors office” in the above clip is actually just a empty file cabinet, a c-stand playing the part of a coat rack, a couple of plagues from around our office and a random collection of books. Control of depth of field, along with minimal art direction and appropriate wardrobe created affordable, and instant credibility.

We recommend that you watch this in HD and in full screen. To choose HD, hit play first, then use the toggle in the control bar and select 720P, then click the 4 arrows to expand to full screen. Click the My favorite parts are the interviews with Dr. John West and the motion graphics.

UPDATE: We are proud to announce that we won another national award for this video. This one a Silver Reel from the MCAI (Media Communicators Alliance International), formally known as the ITVA.

Tech notes: Shot on RED ONE, 4K, 24fps, RED 18-85, 18-50, 50-150. Post was done in FCP with the proxies, then online via RED cine in FCP. Color timing was done with Colorista.

Mysterium X v Mysterium shoot out

bradvr — Sun, 21 Feb 2010 05:59:03 +0000

Well our RED #15 is back in house with the upgraded X sensor and we are scheduling our shoot out this Friday, Feb 26. A small group of DP’s are getting together with us to put the Mysterium X through it’s paces and comparing it to our good ol’ Mysterium. We have a nice shot list planned, but are happy to consider some additional requests to really challenge the X sensor.

My friend Micheal Cioni at Lightiron Digital shot some comparative tests that technically show the differences between the sensors in various light conditions. We hope our tests show the real world equivalent.

Note our tests are just to understand the differences between the sensors, as it is us obvious by now that the upgrade is a no brainer decision for most RED ONE owners.

Depending on our job schedule, immediately after the test we will be sending in our second camera, #16 for the upgrade and will be the only house in the area with two RED cameras upgraded to Mysterium X. Hoorah.

If you want to shoot any tests drop us a line.

Executive interviews shot on RED ONE for international pharma Company

bradvr — Thu, 21 Jan 2010 07:20:22 +0000

A great crew and proper pre-production made for another successful RED Camera shoot in nearby Irvine, CA. We had five executive interviews scheduled in two locations, and wanted to achieve four looks in 4 hours so pre-pro was essential.

This shoot was a great example of using the right resources to be economical, efficient and professional. A proper scout, load in and pre-light on Friday helped to make the Monday shoot go extra smooth and reminded us all about the benefits of being prepared.

Most of the shoot was directed interview style (our preference with non-professional talent), however, we used a prompter for a one scene. As an aside, our new prompter worked well and we were able to divert the usual expense of hiring an outside tech and gear towards acquiring the additional assets we needed to add another prompter to our arsenal. Also, the budget didn’t allow for makeup, but since we had high profile executive talent, Jamie stepped in an did a brilliant job with the “powder kit”.

The proof is in the pudding as they say. Here is a frame grab from our shoot.

Click to see larger JPEG version

Tip: To add production value, we added background elements to add interest. The painting in the background was suspended with fishing line off a c-stand. Gotta love good depth of field control!

What we used for the shoot: RED ONE Camera, SN#15 RIPLEY, Red Drive, Red 18-85 zoom, Kinoflo & Arri lights. Project stat: No filters, 24FPS, 4K, ISO 320

Rent a RED ONE Camera – Full list of accessories

bradvr — Thu, 10 Apr 2008 14:53:55 +0000

Our RED ONE camera systems have been busy!

All of our RED systems have been busy and so have we. Since taking delivery in August, our cameras and crews have contributed to features, national and regional commercials, indie features, and corporate productions.The camera packages can be built to your specific needs and all rentals include our personal, professional service.

The list below is a portion of our current inventory.

RED ONE camera body
RED EVF – electronic viewfinder
Shoulder dovetail support and cheese plate
Deluxe production and rail pack
Focus hooks and lens light
19 mm rods – various lengths
15 mm rod adapter and rods
VRi custom breakout box
Custom shipping cases for batteries
Custom shipping cases for camera and accessories
RED A/C power supply
140 Watt Lithium Ion RED V-Lock bricks
RED 18 to 50 mm zoom lens, T2.8
RED 300 mm, T3 prime
Vocas MB-4XX matte boxes and focus whips
Chrozeil matte boxes and dual side follow focus
Formatt, Harris, Tiffen and Schneider filters
Panasonic HD field and studio monitors
O’Connor and Sachtler camera support
…and more

We didn’t want to play favorites so both of our named cameras Ripley and Connor, have been equipped the same. No jealously around here.

If you want to rent a RED ONE, call us at 800-261-7266.

RED Shoot – Chapman Studios

bradvr — Sun, 02 Sep 2007 00:17:23 +0000

Being part of the first group that were lucky enough to get their RED Cameras on day one (as in August 2007) made us all feel like pioneers or explorers. Shooting some of the first public images with the RED ONE camera was exhilarating. Remember that there was no audio, it only shot 4K and only at 23.97, and there were no working EVF’s.

The day after delivery, we wasted no time and I was lucky enough to be invited to be part of some initial testing that was organized at Chapman College by Brook Willard, and Evin Grant. Jared Land even made an appearance, dropping off a lens for us to play with. Now that I think of it, I guess Scott Webster (#23) and I (#15 & #16) were invited because we had the cameras!

Behind the scenes of RED shooting, September 1st at Chapman Studios in Orange, California.